In the Trenches is a business podcast created for Perth business owners who know what it’s like to be in the thick of it.
If you’re building something great, if you’re making tough calls every day, if you’re in the trenches—this is the podcast for you.
We’re not here for vague theories or feel-good advice. We focus on tangible insights—practical strategies, financial realities, and the lessons that actually make a difference in running a business.
It’s about equipping business owners with the knowledge, inspiration, and commercial insights they need to navigate their own path. Whether you’re scaling up, managing cash flow, or tackling industry shifts, we bring you the voices and experiences that matter—helping you make smarter decisions and move forward with confidence.
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It could be as simple as needing access to a loan to complete a transaction, or just a sounding board for an idea. It could be that you want to plan the growth of your business and see how debt and finance can help you get where you need to be. Whatever the case may be, it certainly doesn’t hurt to pick up the phone and have a conversation with us.
Legal Name: GEMIC PTY LTD Trading As The Finance Agency
Level 17, Exchange Tower, 2 The Esplanade, Perth WA 6000
Suite 9, Collins Square Tower 5, Level 23, 727 Collins St, Melbourne, VIC 3008
Australian Credit License 385512
ACN: 131 559 281
ABN: 28 131 559 281
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*Disclaimer: This page provides general information only and has been prepared without taking into account your objectives, financial situation or needs. We recommend that you consider whether it is appropriate for your circumstances and your full financial situation will need to be reviewed prior to acceptance of any offer or product. It does not constitute legal, tax or financial advice and you should always seek professional advice in relation to your individual circumstances.
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