In finance, complexity is often a sign of success. Whether you’re a senior executive, a thriving business owner, or a high-net-worth individual, your financial landscape is likely anything but simple. From multiple income streams and layered investments to intricate business structures, navigating it all can be challenging.
That’s where Private by The Finance Agency comes in – a premium, tailored service designed for Australians who need more than just a standard lending solution.
What is Private by The Finance Agency?
Private by The Finance Agency is a specialised financial service created for clients with more sophisticated needs. It’s not just another lending product – it’s a complete financial partnership for those who require personalised, strategic support. Whether you’re managing complex portfolios, significant borrowing (above $2.5 million), or a combination of both, Private ensures you have a dedicated team of experts by your side.
Unlike traditional finance options that offer a one-size-fits-all approach, Private is designed around you. Your financial goals, your challenges, and your preferences are at the heart of everything we do. We recognise that high-achieving individuals often face unique situations – complex structures, multi-entity arrangements, trust management, or significant asset portfolios. Our role is to bring clarity to this complexity.
How Private is Different
So, what sets Private apart? The answer is simple: it’s all about expertise, strategy, and personalisation.
- Dedicated Team: When you become a Private client, you gain direct access to a team of experienced professionals who understand the nuances of complex finance. From senior lending specialists to strategic consultants, you’re not just another client – you’re a priority.
- Strategic Guidance: Beyond simply securing finance, we provide insights and strategies to help you structure your finances effectively. This means we don’t just look at the numbers – we look at the bigger picture.
- Proactive Support: Your financial needs can evolve, and Private ensures you’re always prepared. We offer regular reviews, scenario planning, and continuous support, so you’re never left to manage complexity alone.
- Direct Access to Senior Specialists: No dealing with multiple layers of middle management. You connect directly with experienced professionals who can answer your questions, guide your decisions, and help you avoid common pitfalls.
- Discretion and Clarity: Privacy is paramount for high-net-worth clients. Our team handles every interaction with the utmost confidentiality, ensuring that your financial affairs remain secure and well-managed.
Why Private Matters
Managing substantial wealth or complex financial arrangements is not just about having the right products – it’s about having the right advice and support. Too often, successful individuals find themselves juggling multiple advisers – accountants, lawyers, financial planners – without anyone looking at the full picture. That’s where Private by The Finance Agency truly shines.
Our team doesn’t just provide financial products – we provide perspective. We connect the dots between your personal and professional finances, ensuring that your strategies align with your broader goals. From structuring large loans to optimising asset management, we offer solutions that are commercially sound and tailored to your ambitions.
Who Is Private For?
Private is designed for Australians who require more than just a standard lending solution. Our clients typically include:
- Senior Executives: Individuals with substantial salaries, bonuses, and complex investment portfolios who want clear, strategic financial management.
- Business Owners and Entrepreneurs: Those managing multi-entity structures, navigating business acquisitions, or optimising their financial strategies for growth.
- Legal and Medical Professionals: Specialists with high incomes and complex financial landscapes, including trusts, SMSFs, and property investments.
- High-Net-Worth Individuals: Clients with significant asset portfolios, ranging from residential and commercial properties to international investments.
- Individuals Facing Major Financial Decisions: Those dealing with business sales, significant acquisitions, inheritance planning, or other life-changing financial events.
Private is not for everyone – it is a specialised service for those who need a high level of expertise and a hands-on approach. If your financial needs involve complexity or significant value, Private is designed with you in mind.
How Private Works: A Bespoke Financial Partnership
Private by The Finance Agency isn’t just a premium service – it’s a complete financial partnership designed to adapt to your unique circumstances. Our approach is built around your needs, offering a combination of personalised advice, strategic insights, and proactive management. Here’s how it works:
Step 1: Understanding Your World
Every Private client relationship begins with a conversation. We take the time to get to know you – your financial goals, your current challenges, and the complexities you’re managing. This is not just about numbers; it’s about understanding the full picture.
Our team will ask questions about your personal and business finances, the structures you use (trusts, companies, SMSFs), your existing debts, and your plans for the future. This allows us to identify opportunities, potential risks, and the best strategies to help you achieve your objectives.
Step 2: Designing a Tailored Strategy
Once we have a clear understanding of your situation, we design a strategy that aligns with your goals. This can include:
- Structuring Lending Efficiently: Whether you’re borrowing for a business acquisition, property investment, or personal purposes, we ensure your lending is structured for maximum benefit.
- Optimising Asset Management: We help you manage complex portfolios, including property, shares, and other investments, ensuring they are aligned with your long-term objectives.
- Coordinating with Your Advisors: We work alongside your existing advisors – accountants, lawyers, financial planners – to ensure everyone is on the same page. This integrated approach means no missed details and no conflicting advice.
Step 3: Ongoing Support and Proactive Management
Financial complexity isn’t something you set and forget. That’s why Private offers continuous support – not just when you have a question, but before issues arise. Our team will conduct regular reviews of your financial situation, ensuring your strategies remain effective and aligned with your goals.
We also stay in touch with curated insights, keeping you informed of relevant market trends, regulatory changes, and new opportunities. You won’t have to chase us – we’re always one step ahead.
Step 4: Direct Access to a Team of Experts
As a Private client, you have direct access to a team of specialists who can provide clarity and guidance whenever you need it. This means you won’t be dealing with middlemen or generic advice. Instead, you’ll have a trusted team who understands your world and can provide clear, practical solutions.
Consulting Services: Beyond Lending
One of the standout features of Private is our consulting offering. This goes beyond traditional lending advice, giving you access to a senior consultant who can help you make better decisions across your financial life. Whether it’s restructuring a loan, planning for a liquidity event, or navigating a major investment, you have someone in your corner who can guide you.
This consulting service can be engaged as part of your Private membership or as a standalone service for specific needs, such as business sales, inheritance planning, or partnership transitions. We only take on a limited number of consulting clients to maintain the depth and discretion our service demands.
Why Choose Private by The Finance Agency?
If your financial situation is complex, you don’t just need a lender – you need a partner. Private by The Finance Agency is that partner, providing you with:
- Strategic Expertise: Direct access to senior specialists who understand complex finance.
- Personalised Solutions: Tailored advice and strategies that align with your goals.
- Proactive Management: Continuous support and ongoing reviews, so you’re always one step ahead.
- Discretion and Trust: A service designed for high-net-worth clients who value privacy and clarity.
Final Thoughts – Is Private Right for You?
Private is designed for Australians with significant financial needs, including:
- Borrowing above $2.5 million.
- Managing multi-entity structures, trusts, SMSFs, or complex portfolios.
- Navigating significant financial decisions (business sales, major acquisitions, inheritance).
- Requiring proactive, strategic engagement with a team of experts.
If this sounds like you – or if you’ve outgrown your current financial model – it might be time for a conversation. With Private by The Finance Agency, you’re not just getting a financial product. You’re gaining a trusted partner who understands your world and helps you move forward with confidence.